Since 2013, Tidewater and Tulle has served as a premier destination for the modern, intentional wedding.
Founded by Chelsea Barton (author of Cricut Weddings and a near 20-year industry veteran), we specialize in creating expert-led DIY tutorial content and informative wedding planning guides.
Our platform provides a trusted, expert-backed environment where the intersection of elevated inspiration and practical creativity sparks action from couples. By focusing on depth over volume, we go beyond the typical advertorial to tell brand stories that are person-first and easy-to-follow, delivering measurable, long-term discoverability for our partners during some of life’s most meaningful moments.
From the initial DIY project to the final honeymoon booking, we serve as a trusted touchpoint, introducing our readers to the brands and services that make their wedding vision possible.
In a world of fleeting digital noise, our editorial approach blends real-world wedding experience with approachable storytelling, resulting in content that feels genuine and useful. From search-driven evergreen articles to visually rich DIY tutorials, our work is designed to engage readers today and continue performing long after publication.
With respected editorial roots, a recognized offline presence, and a globally engaged audience, Tidewater and Tulle is a creative partner that brands can rely on for warm professionalism, high-quality content, and consistent results.
Articles and DIY tutorials that educate, inspire, and stick around. Think evergreen, SEO-optimized storytelling content that your audience will love now and keep discovering later.
➤ Brand Collaborations
Thoughtful partnerships that fit naturally with your brand and our audience, so your marketing story feels authentic, not forced through a wedding lens.
➤ Video Content
From vertical short-form to white label UGC-style videos, we create visuals that are aesthetic, shareable, and wedding-ready.
➤ Custom Campaigns
Bespoke campaigns designed around your brand's unique goals and timeline. We handle the heavy lifting to ensure a seamless experience, creating a cohesive narrative across our website, social, and video platforms.
While we are a destination for creative DIY, our readers are multi-faceted planners. They come for the tutorials and stay for the curated recommendations on fashion, travel, and professional services.
Founded by Chelsea Barton (author of Cricut Weddings and a near 20-year industry veteran), we specialize in creating expert-led DIY tutorial content and informative wedding planning guides.
Our platform provides a trusted, expert-backed environment where the intersection of elevated inspiration and practical creativity sparks action from couples. By focusing on depth over volume, we go beyond the typical advertorial to tell brand stories that are person-first and easy-to-follow, delivering measurable, long-term discoverability for our partners during some of life’s most meaningful moments.
Why Work with Us?
We know couples, their buying habits, and what inspires them — period.From the initial DIY project to the final honeymoon booking, we serve as a trusted touchpoint, introducing our readers to the brands and services that make their wedding vision possible.
Our editorial standards haven't just earned the trust of our readers. They've caught the attention of print and online media's biggest voices. Tidewater and Tulle’s expertise has been highlighted by international outlets including Martha Stewart, Southern Living, InStyle, Hello! Middle East, and Newsweek, cementing our place as a leading authority in the wedding space.
In a world of fleeting digital noise, our editorial approach blends real-world wedding experience with approachable storytelling, resulting in content that feels genuine and useful. From search-driven evergreen articles to visually rich DIY tutorials, our work is designed to engage readers today and continue performing long after publication.
With respected editorial roots, a recognized offline presence, and a globally engaged audience, Tidewater and Tulle is a creative partner that brands can rely on for warm professionalism, high-quality content, and consistent results.
What We Offer
➤ Editorial & Content CreationArticles and DIY tutorials that educate, inspire, and stick around. Think evergreen, SEO-optimized storytelling content that your audience will love now and keep discovering later.
➤ Brand Collaborations
Thoughtful partnerships that fit naturally with your brand and our audience, so your marketing story feels authentic, not forced through a wedding lens.
➤ Video Content
From vertical short-form to white label UGC-style videos, we create visuals that are aesthetic, shareable, and wedding-ready.
➤ Custom Campaigns
Bespoke campaigns designed around your brand's unique goals and timeline. We handle the heavy lifting to ensure a seamless experience, creating a cohesive narrative across our website, social, and video platforms.
Audience & Reach
Our audience is a community of engaged couples, newlyweds, and wedding-loving creatives seeking thoughtful ideas and elevated inspiration. Beyond immediate social amplification, our content delivers sustained value through high organic search visibility. With numerous articles ranking on the first page of Google and Bing, and a steady increase in AI-driven discovery, Tidewater and Tulle ensures your brand remains discoverable long after the initial publication date.While we are a destination for creative DIY, our readers are multi-faceted planners. They come for the tutorials and stay for the curated recommendations on fashion, travel, and professional services.
Transparency on AI
We utilize AI to streamline our backend admin and optimize website performance, but our content remains strictly human-led. Every feature, wedding story, DIY tutorial, and brand spotlight is researched, curated, created, and written by our expert editorial team to ensure the highest level of authenticity. When you advertise with us, you are investing in savvy human discernment, a unique creative voice, and a high-touch editorial process backed by nearly 20 years of industry experience. We are passionate about weddings and hope that shows!Ready to Start? For detailed current audience insights and performance metrics, please request our Media Kit by contacting Chelsea at chelsea@tidewaterandtulle.com
Trusted Brand Collaborations
Over the years, we've partnered with a range of well-loved wedding, lifestyle, and creative brands — both large and small — on campaigns spanning editorial content, experiential features, press trips, in-store product activations, and long-term collaborations. You can see our previously featured sponsored articles here.